Executive Director, Member Enrollment

MDVIP: Transforming Primary Care, One Patient at a Time

MDVIP is a national leader in personalized healthcare, empowering over 425,000 members to achieve their

health and wellness goals through a network of more than 1,400 concierge primary care physicians. Our

program emphasizes preventive medicine, offering comprehensive screenings, advanced diagnostics, and

individualized wellness plans. Recognized as a Great Place to Work® since 2018, MDVIP is committed to

excellence in patient care and employee satisfaction.

The Executive Director of Member Enrollment Sales is a strategic leadership role responsible for driving the execution of

MDVIP’s patient acquisition strategy across multiple markets and managing a team of Member Enrollment

Managers, while reporting to the Vice President of Member Enrollment. This position requires a visionary

sales leader who can develop comprehensive enrollment strategies, optimize team performance, and drive

significant growth in patient acquisition efforts.

Sales Strategy & Execution

• Drive overall organizational patient acquisition strategy by developing enterprise-wide enrollment

strategies.

• Create comprehensive performance management frameworks.

• Develop scalable sales methodologies for physician practice launches.

• Analyze KPIs and identify new growth opportunities.

• Ensure field team meets or exceeds key performance indicators (KPIs) related to conversion rates, pacing,

and event execution.

• Continuously optimize outreach strategies and funnel performance using field data and physician

feedback.

• Establish and monitor key performance indicators (KPIs) for enrollment teams.

Funnel Optimization & KPI Management

• Monitor sales funnel performance from awareness through enrollment.

• Identify gaps, adjust tactics, and ensure conversion targets are met or exceeded:

• Convert engaged prospects to enrolled patients.

• Manage pacing of panel acquisition by Day 120.

• Daily/weekly pacing aligned to enrollment forecast.

Team Leadership and Coaching

• Manage and develop a high-performing team of 6 Member Enrollment Managers across regional markets.

• Provide consistent coaching and feedback to drive performance and engagement.

• Foster a culture of accountability, service excellence, and mission alignment.

• Deliver structured feedback, troubleshoot risks, and escalate when needed.

• Use CRM data to identify trends, gaps, and coaching opportunities.

Cross-Functional Alignment

• Serve as senior strategic partner to executive leadership

• Collaborate with Marketing, Physician Development, and Operations teams to ensure good experience for

physicians and optimize launch activities

• Represent perspective of field reps in strategic planning sessions

• Align physician messaging and practice engagement strategies with MDVIP’s brand and enrollment goals.

• Strategic vision and execution

• Exceptional leadership and change management

• Complex problem-solving capabilities

• Innovative approach to sales strategy

• Proven success in consultative or solution-based sales leadership.

• Deep understanding of sales funnel metrics and field-based execution.

• Strong coach and team builder with a bias for performance and accountability.

• Operationally disciplined with exceptional project management skills.

• Excellent communicator who can influence physicians and cross-functional teams.

• Data-driven decision-maker with the ability to course-correct in real time.

• Ability to travel up to 50%.

• Bachelor’s degree or equivalent work experience.

• Ten (10) years of experience in sales.

• Three (3) years of experience in a leadership role managing field or remote teams.

• Demonstrated success in building and executing sales strategies with measurable results.

• Experience in patient/member acquisition, healthcare sales, or practice growth.

• Background in field marketing or community engagement.

• Proficiency with CRM platforms and sales performance analytics.

Why Join MDVIP?

• Be part of a mission-driven organization leading innovation in personalized healthcare.

• Drive transformation and growth in a dynamic, fast-paced environment.

• Competitive Compensation: Attractive base salary complemented by performance-based incentives.

• Comprehensive Benefits: Health, dental, vision insurance, and retirement plans.

• Professional Development: Access to ongoing training and leadership development programs.

• Positive Work Environment: Consistently recognized as a Great Place to Work®, fostering a culture of

collaboration and excellence.

MDVIP is an Equal Opportunity Employer and is committed to fostering an inclusive and diverse workplace.

We welcome applicants of all backgrounds and do not discriminate based on race, color, religion, gender,

gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any

other protected status. We believe that diversity and inclusion drive innovation and strengthen our company

culture.

If you require accommodations during the application or interview process, please let us know, and we will be

happy to assist.

Our compensation reflects the cost of labor across appropriate US geographic markets. Pay is based on several factors including but not limited to market location and may vary depending on job-related knowledge, skills, and education/training and a candidate's work experience. Hired applicants are offered annual incentive compensation programs, subject to applicable eligibility requirements. Payments under these annual programs are not guaranteed and are dependent upon a variety of factors including, but not limited to, individual performance, business unit performance, and/or the company's performance. The company offers the following benefits for this position, subject to applicable eligibility requirements. Medical/prescription drug coverage, Dental coverage, Vision coverage, Flexible Spending Account, Health Savings Account, Dependent Care Flexible Spending Account, Basic and Supplemental Life Insurance & Accidental Death and Dismemberment, Disability Income Protection Plan, Employee Assistance Program, 401(k) retirement program, Vacation, Paid Holidays and Personal time, Paid Sick and Family and Medical Leave time as required by law.